The Division of Marketing and Development promotes Florida products and facilitates agricultural commerce through a variety of programs and initiatives. We license and bond dealers in agricultural products to help protect producers against buyers who fail to pay. We operate 13 State Farmers' Markets that provide Florida producers with marketing facilities necessary to move farm products from farm to consumer. We administer the Florida Agricultural Promotional Campaign (FAPC), also known as "Fresh From Florida," which includes promotional and advertising programs to help Florida producers market their products. We gather agricultural data and compile current statistics that assist producers in making production and marketing decisions. We provide an online advertising forum, the Florida Market Bulletin, for placement of ads to buy or sell agriculture-related items. We also work to increase public awareness of agriculture's central role in Florida history as well as its continued importance today. Programs and initiatives of the Division of Marketing and Development are listed below by category.
For Consumers
Florida Crops and Products
- Agricultural Crops Facts and Statistics Overview
- Classified Ads for Agricultural Products, Florida Market Bulletin
- Community Farmers' Markets
- Community Supported Agriculture (CSAs)
- Christmas Tree Farms
- Crops In Season Now
- Ferns for Floral Arrangements
- Grapes, Vineyards and Wineries
- Hay Suppliers
- Seafood Harvest Facts and Statistics Overview
- Seafood Products
- Seafood Restaurants
- Seafood Retail Markets
- U-Pick Farms
Food, Nutrition and Recipes
- Recipes Using Florida Products
- Seafood "How To" Tips (Shopping, Storing, Preparing, Cooking)
- Mislabeling/Misrepresentation of Seafood Products
- Food Safety: Raw Oysters
- Food Safety: Fall and Winter Holidays
- Food Safety: Summer Cookouts and Picnics
- Healthy Eating: African American Health and Nutrition Issues
- Healthy Eating: "Fresh2U" for Kids and Parents
- Healthy Eating: "Fresh From Florida Kids" for Infants and Toddlers
- Healthy Eating: WIC/Farmers' Market Nutrition Program
- Request Chef Justin's Participation in an Event
Recreation and Leisure
- Aquarium Fish
- Caring For Lawn, Home Garden and Landscaping Plants
- Fairs and Livestock Expositions
- Ferns for Floral Arrangements
- Florida's Waterfront Communities and Commercial Fishing Heritage
- Horse Trails
- Seafood Festivals
- Winery and Vineyard Tours
For Business
Agricultural Commerce, Business Development and Marketing
- Adjusted Gross Revenue-Lite (AGR-Lite) Insurance
- Agricultural Dealer's Licenses
- Agricultural Marketing Orders
- Agricultural Property Tax Classification
- Certificate of Origin and Free Sale
- Classified Ads for Agricultural Products, Florida Market Bulletin
- Commercial Fishing Season Advisories
- Community Farmers' Markets
- Community Supported Agriculture (CSAs)
- Cracker Cattle and Cracker Horse Program
- Current Agricultural Commodity Prices
- Florida Agricultural Promotional Campaign, FAPC, "Fresh From Florida"
- Florida "Seafood to Schools" Program
- Grant Opportunities
- Hay Suppliers
- Handling and Serving Oysters
- Request Chef Justin's Participation in an Event
- Seafood Industry Trade Leads
- Seafood Menu Item Misrepresentation and Product Substitution
- Selling Seafood Products to Military Commissaries
- State Farmers' Markets
- Tropical Fruit Suppliers
- U-Pick Farms
- Weather Reports
- View and Order Retail Display Materials
Agricultural Awards and Honors
- Century Pioneer Family Farm
- Commissioner's Agricultural Environmental Leadership Award
- Florida Agricultural Hall of Fame
- Woman of the Year in Agriculture Award
- Tribute: Doyle Conner, Florida Agriculture Commissioner 1961-1991
Business Registration, Certification, Licensing, Permitting
- Agricultural Dealer's Licenses
- Community Farmers' Markets
- County Fair Permitting
- Florida Agricultural Promotional Campaign, FAPC, "Fresh From Florida"
- Organic Farming Certification
- Winery and Vineyard Certification
Food Distribution Programs
- Florida "Farm to School" Program
- National School Lunch Program
- Summer Food Service Program
- The Emergency Food Assistance Program (TEFAP)
- WIC/Farmers' Market Nutrition Program
For Kids, Students, Teachers
Educational Programs and Classroom Resources
- Ag Trivia Flash Cards
- Agri-Science Leadership Program
- Aquarium Fish
- Brochures and Print Resources
- Careers in Agriculture
- Discover Florida Aquaculture
- Fairs and Livestock Expositions
- FFA: Message From Commissioner Putnam
- Florida's Agricultural Heritage in Paintings by Robert Butler
- Florida's Waterfront Communities and Commercial Fishing Heritage
- "Fresh2U" Nutrition for Kids and Parents
- "Fresh From Florida Kids" Nutrition for Infants and Toddlers
- Learn About Seafood
- "Planet Ag" Agricultural Topics for Science Fair Projects
- Request Chef Justin's Participation in an Event
- Start Farmin' Game for Students
- U-Pick Farms
- "Xtreme Cuisine" Cooking School