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Florida-Agriculture.com
Division of Marketing and Development
Florida Department of Agriculture and Consumer Services
Mayo Building, M-9
407 South Calhoun Street
Tallahassee, FL 32399-0800
(850) 487-8000

Florida Department of Agriculture and Consumer Services
Adam H. Putnam, Commissioner

Dan Sleep

Development Representative Supervisor

Bureau of Development and Information
Division of Marketing and Development
Florida Department of Agriculture and Consumer Services

Dan Sleep has served the Florida Department of Agriculture and Consumer Services for over 16 years as a regulatory specialist, consultant, senior analyst and supervisor. His primary mission has focused on developing operating systems, enhancing program efficiencies, monitoring and measuring project impacts, and enhancing overall capabilities of governmental functions.

As a supervisor in the Division of Marketing and Development, he continues to incorporate his 10 years of private retail sales and management expertise with developing and measuring retail marketing campaigns conducted on behalf of Florida agricultural producers. In 2010, these campaigns involved over 40 chains globally and included more than  10,000 stores for the seventh year. Retail partners are distributed across the United States, Canada, United Kingdom, Caribbean, Central America and South Korea and annually produce an estimated $130 million in additional cash receipts for Florida farmers, which creates over 4,000 new Florida jobs and contributes over $17 million annually in indirect tax revenues to government budgets.

Currently, Dan’s duties include supervisory responsibility for the Research, Development and Information Services Section, promotion of Florida agricultural products and sales, international operations, global research and intelligence, event and operations analysis, return on investment impacts as well as consumer trends and purchasing habits. He has conducted research and international sales missions throughout North, South and Central America, Asia, Europe, India and Africa. He has a bachelor’s degree in political science in public administration from Western Michigan University.

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