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Division of Marketing and Development
Florida Department of Agriculture and Consumer Services
Mayo Building, M-9
407 South Calhoun Street
Tallahassee, FL 32399-0800
(850) 487-8000

Florida Department of Agriculture and Consumer Services
Charles H. Bronson, Commissioner

Video Script

Title: Commissioner Bronson Overview of Agriculture (2002)

Length: 1:32

Hello, I’m Florida Agriculture Commissioner Charles Bronson.

When most people think of Florida, beautiful beaches and theme parks often come to mind.

Many people are surprised to learn that agriculture is Florida’s second-largest industry, providing jobs and economic stability for our state.

In fact, Florida agriculture has an overall economic impact estimated at 62 billion dollars annually.

Florida is America’s ninth leading agricultural state, producing a wide range of commodities.

While citrus is Florida’s most widely recognized crop, our state’s 44,000 farmers produce more than 280 different crops on a commercial scale -- including fresh fruits and vegetables, horticulture, livestock, forestry products, phosphate, seafood and aquaculture.

Ranking second in the country in the production of fresh vegetables, Florida provides 80 percent of those grown during the winter months, making our state America’s “winter shopping basket” for fresh produce.

As Commissioner of Agriculture, it’s my job to help promote Florida agriculture products and expand markets for our growers. This is increasingly important in today’s competitive global economy.

Through these efforts we encourage consumers throughout the world to look for wholesome, nutritious agricultural products that are “Fresh from Florida.”

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